Noze
Noze is a technology startup preparing for growth and investor conversations. Their website needed to do more than explain the product, it had to clearly communicate value, credibility, and traction, while guiding visitors toward key conversion points.

Challenges
Noze’s existing website didn’t reflect the ambition or potential of the product. Key issues included:
- Unclear value proposition above the fold
- Weak conversion structure for demos and inquiries
- A presentation that lacked investor-grade polish
- Messaging that didn’t scale across audiences (users, partners, investors)
For a startup at this stage, the website needed to work as both a conversion engine and a credibility layer.

How we approached it
Conversion-Focused UX Strategy
We redesigned the website around decision-making moments. This included:
- Clarifying the value proposition immediately
- Structuring content to support scanning and validation
- Designing CTAs that guide users toward meaningful actions
The goal was to reduce friction and increase confidence.
Investor-Ready Presentation
Special attention was paid to how the company is perceived by:
- Potential investors
- Strategic partners
- Early enterprise prospects
We focused on clarity, restraint, and structure, presenting Noze as a serious, scalable business, not just a product idea.
Webflow Design & Development
The website was redesigned and built in Webflow to provide:
- Fast iteration for a moving startup environment
- A flexible system for future updates
- Consistent experience across devices
Ux img


What we achieved
- Conversion-focused Webflow redesign
- Clearer positioning for investors and partners
- Improved UX hierarchy and messaging clarity
- Scalable website system supporting growth stages
- Stronger first impression across all stakeholder touchpoints
- The website now supports both fundraising conversations and user acquisition.
Gallery

Credits
Thoughts from our client

FAQ about Noze Website Design & Webflow Development
Noze’s existing website explained the product but did not reflect the ambition, credibility, or growth potential of the company. The presentation lacked investor-grade polish, the value proposition was unclear above the fold, and conversion paths for demos and inquiries were not well defined.
The main goals were to clearly position Noze as a serious, scalable technology company, strengthen credibility for investor and partner conversations, and guide visitors toward key conversion actions. The website needed to support both fundraising discussions and user acquisition.
The redesign focused on making the value proposition immediately clear through benefit-driven messaging, stronger visual hierarchy, and improved content flow. This helped visitors quickly understand what Noze does, why it matters, and who it is built for.
Special attention was given to structure, restraint, and clarity. The website was designed to communicate traction, seriousness, and long-term vision without overloading visitors with technical detail. This allowed investors and partners to assess credibility quickly and confidently.
UX was designed around decision-making moments. Clear CTAs, improved page flow, and reduced friction helped guide visitors toward demos and inquiries. The goal was not to push actions prematurely, but to increase confidence before conversion.
Webflow was chosen to provide a fast, flexible system that can evolve with a growing startup. It enables quick iteration, consistent design across devices, and a scalable foundation for future updates as Noze moves through different growth stages.