Webflow Migration Sprint: Max ROI in 3 Weeks

If you’ve ever been stuck waiting weeks for small website changes, paying for plugins that don’t play nicely together, or watching your team struggle to launch even basic updates, your current website is costing you more than you think.

At Broworks, we developed a 3-week Website Migration Sprint not just to move your site from WordPress to Webflow, but to turn your website into a marketing asset that pays for itself. Here’s how we do it and why it generates such a strong return on investment for our clients.

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The Real Cost of WordPress: More Than Just Hosting

Let’s be honest, WordPress can be great at first. But as your business grows, the costs start stacking up:

• You’re paying devs for every small update
• Plugins cause conflicts and create security risks
• Slow page speeds hurt SEO and increase bounce rates
• Your marketing team is blocked by technical limitations

Those hidden expenses add up fast. We’ve seen clients spend over $10k per year just to keep their WordPress site functional and that’s before you even talk about redesigns, page builders, or SEO fixes.

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Enter: The 3-Week Migration Sprint That Pays You Back

Our Website Migration Sprint is built around one goal: give you a fully custom Webflow site that your team can run without a single line of code or a dependency on outside developers. We split the sprint into three focused weeks, all designed to maximize value at every stage:

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Week 1: Strategy That Prevents Expensive Mistakes

You wouldn’t build a house without a blueprint, so why redesign a website without a strategy?

In Week 1, we:

• Align on your business goals and KPIs
• Build user personas and conversion flows
• Map out the URL migration plan to protect your SEO equity
• Create wireframes that match user intent

ROI Impact:

• Eliminates costly redesign cycles
• Saves 3–4 weeks of trial-and-error post-launch
• Reduces bounce rate by aligning UX with user needs

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Week 2: Design That Increases Conversion Rates

We don’t do “pretty pictures.” Our design direction is rooted in conversion-driven UX principles. In just one week, we:

• Explore multiple homepage directions (you choose what fits)
• Finalize a visual system and expand it to all key templates
• Design mobile-first, responsive layouts
• Build a style guide so you can scale design later without us

ROI Impact:

• Boosts landing page conversion rates by up to 2%
• Eliminates need for ongoing visual updates
• Reduces future branding costs with reusable systems

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Week 3: Development Without Developer Dependence

Here’s where the ROI really kicks in.

In Week 3, we:

• Build your entire site in Webflow using Client-First structure
• Migrate content with SEO best practices (301 redirects, meta data, clean CMS)
• Connect integrations like HubSpot, Clay, Zapier, etc.
• Deliver a recorded Webflow training so your team can own updates

ROI Impact:

• Cuts up to $12k/year in dev costs for maintenance and updates
• Preserves SEO rankings with structured migration
• Gives your team full control, saving days of back-and-forth on updates

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The Numbers Behind the Migration

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Bonus ROI: Empowering Your Internal Team

After launch, we deliver a one-hour training where we walk your marketing team through how to:

• Update content in the CMS
• Publish new landing pages
• Manage SEO settings
• Roll out A/B tests or campaign pages

No tickets. No bottlenecks. No third-party vendors. Just like this recent migration, clients gain the power to iterate and grow faster, without new hires or delays.

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You Don’t Just Get a New Website, You Get Autonomy

Let’s recap what you really get:

• A faster, better-converting, mobile-optimized website
• SEO-preserving URL migration with redirects
• Seamless integration with your tech stack
• Full training and ownership for your internal team
• No more plugin updates or dev retainers

And the best part? It’s all done in 15 business days.

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Ready to Increase Your Marketing ROI?

If your current website is draining time and budget, or just isn’t pulling its weight, it’s time to move on. Book your Webflow Migration Sprint and turn your website into a growth engine.